Tik Tok.
Recently, I've taken the initiative in helping multiple Discovery Inc. networks increase traction on Tik Tok. HGTV and Travel Channel's accounts have both grown substantially within the past year. I'm in charge of creating, scheduling and producing ideas for HGTV's tik tok. I was managing Travel Channel's tik tok until February 16th, 2021.
@hgtv Who doesn’t love a little green and orange? ##BradyBunch ##Emmy ##HGTV ##fyp
♬ original sound - HGTV
@hgtv Ok but does your kitchen island do THIS ##hgtv ##fixertofab ##winecellar ##homeimprovement ##kitchenisland ##fyp
♬ DIGGIN YOU - Redboi
@travelchannel There’s something dark inside ##JoeExotic’s home. 👀😨 ##paranormal ##truecrime ##hauntedtiktok ##haunted ##ghostadventures ##paranormaltiktok
♬ original sound - Travel Channel
@travelchannel “You got me.” 👀 ##NightStalker Richard Ramirez has a special message for Zak and the ##GhostAdventures crew. 😨 ##CecilHotel ##fridayfrightnight
♬ original sound - Travel Channel
Between the months of January & February of 2021 I grew Travel Channel's tik tok by over 45,000 followers. My co-worker, Megan Daley, and I created a strategy to focus on Travel Channel’s core shows to increase overall engagement on the platform. I also manage HGTV's Tik Tok account currently and have grown the platforms audience by over 60,000 followers.
